Bold and unapologetic, LAX's distinct aesthetic is characterized by clean lines and sharp silhouettes; creating sophisticated, staple, and timeless pieces designed to outlast passing trends.
In the early days, designer Shani Lax’s goal was to revive what was an almost extinct industry in Israel - the shoe making industry.
Inspired by the exotic and eclectic history and cultural diversity of Israel, she was drawn to creating strong and minimalistic designs, which are also detailed and elaborate. Most importantly, her goal was to create comfortable and intuitive designs for the fashion-forward woman.
Since the launch of the brand in 2013, LAX has continued to release seasonal collections and has grown from being an indie label in its native Israel to being featured in boutiques across the USA.
LAX is based in Israel, and all designs take place entirely in Tel Aviv. All products are handcrafted at a family-run workshop using the highest quality Italian leather.